ABOUT

ABOUT BeautynVirtue

Located at 4024 E Franklin Blvd #110 in Gastonia, NC, BeautynVirtue turns hair care into more than just style, but a form of self-expression. Whether you're preparing for a special event or simply seeking a fresh everyday look, we specialize in cornrows, locs, knotless braids, box braids, and dreadlocks, all designed to highlight your individuality and cultural pride. Every client has unique needs, from simple kids' braids to intricate styles like crochet braids or bridal hair for your big day. No matter the size or occasion, we’re here to provide high-quality styling that fits your life.

Our expert hairdressers are dedicated to giving you a personalized experience that leaves you feeling confident and beautiful. Additionally, we provide bridal hair stylist services and mobile styling for weddings and special events, bringing the salon experience directly to you, wherever you are. Unlike traditional salons, we focus on gentle styling with top-tier products, such as Design Essentials, a trusted Black-owned brand renowned for its high-quality hair care. And with over 20 years of experience and licensed, insured stylists, we assure you that your hair is in the hands of trusted professionals.

For you, we make the process stress-free and straightforward. You can either walk in or schedule an appointment, whichever works best for you. During a free consultation, we’ll discuss your style preferences and ensure we meet your expectations, whether you're getting a simple box braid or a more complex dreadlock installation. If you are to elevate your hair game, visit BeautynVirtue to experience personalized, empowering hair care today. If you're outside the area, don't worry, our mobile services have you covered.